Basic marketing : (Record no. 1849)

MARC details
000 -LEADER
fixed length control field 00828nam a2200229 a 4500
001 - CONTROL NUMBER
control field 1777969
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090621s1981 ilua b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 77088299
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 19
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 1849
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome)
245 10 - TITLE STATEMENT
Title Basic marketing :
Remainder of title a managerial approach /
Statement of responsibility, etc E. Jerome McCarthy.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Homewood, Ill. :
Name of publisher, distributor, etc R. D. Irwin,
Date of publication, distribution, etc 1981.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 367 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Learning aid
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
  Missing Dewey Decimal Classification     Ayesha Abed Library Ayesha Abed Library General Stacks 29/06/2009   658.8 MCC 3010002627 03/04/2019 1 29/06/2009 Book