Basic marketing : (Record no. 1849)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00828nam a2200229 a 4500 |
001 - CONTROL NUMBER | |
control field | 1777969 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 090621s1981 ilua b 001 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 77088299 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Edition number | 19 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) | |
Koha biblionumber | 1849 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | McCarthy, E. Jerome |
Fuller form of name | (Edmund Jerome) |
245 10 - TITLE STATEMENT | |
Title | Basic marketing : |
Remainder of title | a managerial approach / |
Statement of responsibility, etc | E. Jerome McCarthy. |
250 ## - EDITION STATEMENT | |
Edition statement | 7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Homewood, Ill. : |
Name of publisher, distributor, etc | R. D. Irwin, |
Date of publication, distribution, etc | 1981. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xix, 367 p. : |
Other physical details | ill. ; |
Dimensions | 24 cm. |
500 ## - GENERAL NOTE | |
General note | Learning aid |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management. |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Missing | Dewey Decimal Classification | Ayesha Abed Library | Ayesha Abed Library | General Stacks | 29/06/2009 | 658.8 MCC | 3010002627 | 03/04/2019 | 1 | 29/06/2009 | Book |