Basic marketing : (Record no. 1765)

MARC details
000 -LEADER
fixed length control field 00998nam a2200265 a 4500
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 1765
001 - CONTROL NUMBER
control field 12234
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhAAL
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090618s1996 iluab b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 95034965
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256139903
International Standard Book Number 0256206872
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhAAL
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D.
9 (RLIN) 41451
245 10 - TITLE STATEMENT
Title Basic marketing :
Remainder of title a global-managerial approach /
Statement of responsibility, etc William D. Perreault, Jr., E. Jerome McCarthy.
250 ## - EDITION STATEMENT
Edition statement Twelve edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chicago :
Name of publisher, distributor, etc Irwin,
Date of publication, distribution, etc c1996.
300 ## - PHYSICAL DESCRIPTION
Extent 1 v. (various pagings) :
Other physical details color illustrations, color maps ;
Dimensions 27 cm.
490 1# - SERIES STATEMENT
Series statement The Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 41452
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerome
Fuller form of name (Edmund Jerome)
9 (RLIN) 41453
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification     Ayesha Abed Library Ayesha Abed Library General Stacks 29/06/2009 1 658.8 PER 3010012234 09/10/2019 04/09/2019 1 29/06/2009 Book