The language of advertising :

Goddard, Angela, 1954-

The language of advertising : written texts / Angela Goddard. - 2nd ed. - London ; New York : Routledge, 1998 - x, 131 p. : ill. ; 25 cm. - Intertext . - Intertext (London, England) .

Includes bibliographical references (p. 129-131) and index.

0415278031 9780415278034 0415145988

97014926

401/.41