Designing and managing a research project :

Polonsky, Michael J.

Designing and managing a research project : a business student's guide / Michael Jay Polonsky, David S. Waller. - Thousand Oaks, Calif. : Sage Publications, Inc., c2005. - xi, 232 p. : ill. ; 26 cm.

Includes bibliographical references and index.

0761922490 (pbk. : alk. paper) 8178294591 (pbk.)

\\2004003259

658.4/03/0072