The practice of market and social research :
McGivern, Yvonne.
The practice of market and social research : an introduction / Yvonne McGivern. - 2nd ed. - New York : Financial Times Prentice Hall, 2006. - xx, 553 p. ; 25 cm.
Includes bibliographical references and index.
027369510X pbk. 9780273695103
2005052642
658/.3
The practice of market and social research : an introduction / Yvonne McGivern. - 2nd ed. - New York : Financial Times Prentice Hall, 2006. - xx, 553 p. ; 25 cm.
Includes bibliographical references and index.
027369510X pbk. 9780273695103
2005052642
658/.3