Consumer behavior /
Schiffman, Leon G.
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. - 8th ed. - Upper Saddle River, NJ ; New Delhi : Pearson Prentice Hall, c2004. - xxii, 587, [67] p. : col. ill. ; 27 cm.
Includes bibliographical references and indexes.
8120323505 0130673358
2003048248
658.8/342
Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. - 8th ed. - Upper Saddle River, NJ ; New Delhi : Pearson Prentice Hall, c2004. - xxii, 587, [67] p. : col. ill. ; 27 cm.
Includes bibliographical references and indexes.
8120323505 0130673358
2003048248
658.8/342