Marketing /
Marketing /
Michael J. Etzel [et..al.]
- 14th ed.
- Boston ; New Delhi : McGraw-Hill/Irwin, 2007. [Fourth reprint 2010]
- xxvi, 880 p : ill. ; 24 cm.
Includes bibliographical references (p. [791]-820) and indexes.
9780070151567 0070151563 9780073016344 (alk. paper) 0073016349 (alk. paper)
2005044581
658.8
Includes bibliographical references (p. [791]-820) and indexes.
9780070151567 0070151563 9780073016344 (alk. paper) 0073016349 (alk. paper)
2005044581
658.8