Principles of marketing :
Principles of marketing : a south asian perspective /
Philip Kotler ... [et al.].
- 13th ed.
- Upper Saddle River, N.J. ; New Delhi : Pearson Prentice Hall, c2010.
- xviii, 514, [91] p. : ill. (chiefly col.) ; 29 cm.
Includes bibliographical references (p. R1-R21) and indexes.
9788131731017 9780136079415 (casebound : alk. paper) 0136079415
2008048626
658.8
Includes bibliographical references (p. R1-R21) and indexes.
9788131731017 9780136079415 (casebound : alk. paper) 0136079415
2008048626
658.8