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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Ambi M. G. Parameswaran and Isaac Jacob

By: Publication details: Boston ; India : Pearson India Education Services Pvt. Ltd, c2015 [second Impression 2016]Edition: Forth editionDescription: xxix, 586 pages : color illustrations ; 25 cmISBN:
  • 9780132664257 (hbk.)
  • 9789332542204
Subject(s): DDC classification:
  • 658.827 23
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Item type Current library Home library Call number Copy number Status Date due Barcode Item holds
1 hour loan 1 hour loan Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 1 Not for loan 3010034652
1 hour loan 1 hour loan Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 2 Not for loan 3010034653
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 3 Available 3010034654
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 4 Available 3010034655
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 5 Checked out 03/03/2024 3010034656
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 6 Available 3010034657
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 7 Available 3010034658
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 8 Available 3010034659
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 9 Available 3010034660
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 10 Available 3010034661
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 11 Available 3010034662
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 12 Available 3010034663
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 13 Available 3010034664
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 14 Available 3010034665
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 15 Available 3010034666
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 16 Available 3010034667
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 17 Available 3010034668
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 18 Checked out 31/12/2021 3010034669
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 19 Available 3010034670
Book Book Ayesha Abed Library General Stacks Ayesha Abed Library General Stacks 658.827 KEL (Browse shelf(Opens below)) 20 Available 3010034671
Total holds: 0

Includes bibliographical references and index.

BBS

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