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Basic marketing : a global-managerial approach / William D. Perreault, Jr,E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome (Edmund Jerome).

Edition: 12th ed.Publisher: Homewood, IL : Irwin, c1993Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 PER] (1).
Basic marketing : a managerial approach / E. Jerome McCarthy, with assistance of Andrew A. Brogowicz.

by McCarthy, E. Jerome (Edmund Jerome) | Brogowicz, Andrew A.

Edition: 7th ed.Publisher: Homewood, Ill. : R.D. Irwin, 1981Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 MCC] (1).
International marketing : analysis and strategy / Sak Onkvisit, John J. Shaw.

by Onkvisit, Sak | Shaw, John J.

Edition: 3rd ed.Publisher: Upper Saddle River, N.J. ; New Delhi : Prentice Hall, c1997.[Reprinted]Availability: Items available for loan: Ayesha Abed Library [Call number: 658.848 ONK] (1).
Marketing : concepts and strategies / William M. Pride, O.C. Ferrell.

by Pride, William M | Ferrell, O. C | Piercy, Nigel.

Edition: 10th ed.(Indian)Publisher: AIPD : India, 2000Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 PRI] (6).
Marketing management / Philip Kotler, Kevin Keller.

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: Thirteen ed.Publisher: New Delhi : Prentice Hall of India Private Limited, c2009Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 KOT] (1). Items available for reference: Ayesha Abed Library [Call number: 658.8 KOT] (1).
Checked out (1).
Marketing management / Philip Kotler.

by Kotler, Philip.

Edition: Millennium ed.Publisher: Upper Saddle River, N.J. ; New Delhi : Prentice Hall, c2000.[Reprinted 2002]Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 KOT] (1).
Marketing management / Philip Kotler.

by Kotler, Philip.

Edition: 11th ed.Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 KOT] (2). Checked out (1). Damaged (2).
Marketing management / Philip Kotler, Kevin Keller.

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: Twelfth ed.Publisher: Upper Saddle River, N.J. ; New Delhi : Prentice Hall, c2006 [Reprinted]Availability: No items available Checked out (5).
Marketing management and strategy / Peter Doyle and Phil Stern.

by Doyle, Peter, 1943 June 23-2003 | Stern, Phil, 1954-.

Edition: 4th ed.Publisher: New York : Financial Times Prentice Hall, 2006Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 DOY] (3).
Marketing public health : strategies to promote social change / Michael Siegel and Lynne Doner.

by Siegel, Michael, M.D | Doner, Lynne.

Edition: 2nd editionPublisher: Sudbury, Mass. : Jones and Bartlett Publishers, c2007Availability: Items available for loan: Ayesha Abed Library [Call number: 362.10688 SIE] (1).
Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 5th ed.Publisher: New Delhi: Prentice Hall of India Private Limited, c2007Availability: Items available for reference: Ayesha Abed Library [Call number: 658.83 MAL] (1). Checked out (2). Lost (1).
Marketing research; text and cases [by] Harper W. Boyd, Jr. [and] Ralph Westfall.

by Boyd, Harper W | Westfall, Ralph L [joint author.].

Edition: 7th ed.Publisher: Homewood, Ill., Delhi: R. D. Irwin; A.I.T.B.S 2002(reprinted)Availability: Items available for loan: Ayesha Abed Library [Call number: 658.83 BOY] (4).
Operation flood : an appraisal of current Indian dairy policy / Shanti George.

by George, Shanti.

Publisher: Delhi ; New York : Oxford University Press, 1985Availability: Items available for loan: Ayesha Abed Library [Call number: 338.1770954 GEO] (1).
Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary (Gary M.).

Edition: 12th ed.Publisher: Upper Saddle River, N.J. ; New Delhi : Pearson/Prentice Hall, c2008Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 KOT] (1). Checked out (1).
Principles of marketing / by Jay Diamond and Gerald Pintel.

by Diamond, Jay | Pintel, Gerald [joint author.].

Publisher: Englewood Cliffs, N.J., Prentice-Hall, 1972Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 DIA] (1).
Sales forecasting management : a demand management approach / John T. Mentzer, Mark A. Moon.

by Mentzer, John T | Moon, Mark A, 1955-.

Edition: 2nd ed.Publisher: Thousand Oaks, Calif. ; New Delhi: Sage Publications, c2005Availability: Items available for loan: Ayesha Abed Library [Call number: 658.818 MEN] (1).
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Strategic marketing / David W. Cravens, Nigel F. Piercy.

by Cravens, David W | Piercy, Nigel.

Edition: 7th ed.Publisher: Boston : McGraw-Hill Irwin, c2003Availability: Items available for loan: Ayesha Abed Library [Call number: 658.802 CRA] (6).
Strategic marketing management / David A. Aaker.

by Aaker, David A.

Edition: 5th ed.Publisher: Hoboken, NJ : John Wiley, c2005Availability: Items available for loan: Ayesha Abed Library [Call number: 658.8 AAK] (1).
Successful marketing research : the complete guide to getting and using essential information about your customers and competitors / Edward L. Hester.

by Hester, Edward L.

Publisher: New York : Wiley, c1996Availability: Items available for loan: Ayesha Abed Library [Call number: 658.83 HES] (2).
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