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Theories of mass communication / Melvin L. DeFleur, Sandra J. Ball-Rokeach.

By: DeFleur, Melvin L. (Melvin Lawrence), 1923-.
Contributor(s): Ball-Rokeach, Sandra.
Publisher: New York : Longman, c1989Edition: 5th ed.Description: xiv, 368 p. : ill. ; 23 cm.ISBN: 0582998700 (pbk.); 080130007X (hard).Subject(s): Mass media -- Social aspects -- History | Mass media -- Social aspects -- United States -- HistoryDDC classification: 302.2/34
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Item type Current location Home library Call number Copy number Status Date due
Book Book Savar Campus Library
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Savar Campus Library
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302.234 DEF (Browse shelf) 1 Available

Includes bibliographies and index.

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Other editions of this work

Theories of mass communication / by DeFleur, Melvin L. ©1989

Longman, (New York :) xiv, 368 p. : ill. ; 23 cm.



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